How to comply with National Lottery retailer rules
Meeting the legal rules for selling lottery products is essential to protect your business and support responsible play.
To sell National Lottery products, you must train every member of staff on the specific rules for preventing underage play and promoting responsible gambling. This training, provided by the operator Allwyn, is a legal requirement and a core part of your retailer agreement. You must ensure this is completed before anyone sells their first ticket and keep a record of it.
Why this is a must-do
Failing to follow the National Lottery's rules can have serious consequences. It can lead to fines, the suspension or removal of your lottery terminal, and even criminal prosecution. These rules are in place to protect young and vulnerable people, and as a retailer, you play a vital role in upholding them. Following the guidelines not only keeps you compliant but also demonstrates that you are a responsible business owner.
Your key responsibilities as a retailer
Your compliance duties are focused on two main areas, which are covered in the official training materials provided to you when you become a retailer.
- Preventing underage play: The primary rule is that it is illegal to sell any National Lottery product, including scratchcards, to anyone under the age of 18. To enforce this, you must operate a strict “Think 25” policy. This means if a customer looks like they could be under 25, you must ask for approved photo ID (like a passport or driving licence) to prove they are 18 or over.
- Promoting responsible play: You and your staff need to be aware of the signs of problem gambling. The training will guide you on how to interact with customers who may be buying an excessive number of tickets and where to direct them for help, for example, by providing information about GamCare.
A simple action plan
Follow these steps to ensure you are fully compliant:
- Access the official training: Use the online portal and materials provided by Allwyn when your terminal is installed. This is the only training you should use.
- Train all staff before they sell: Ensure every staff member, including yourself, completes the training before their first shift operating the lottery terminal.
- Keep a training record: Maintain a simple log showing which staff members have completed the training and on what date. This is your proof of due diligence if you are ever inspected by the operator or Trading Standards.
- Display required signage: Make sure the official notices about the under-18s rule and responsible play are clearly visible to customers at the till.
Top Tip: Make National Lottery compliance a standard part of your new employee induction process. By getting it done on day one, you ensure you are always covered and that every team member understands their responsibilities from the very beginning.
Created by hatch. • Updated on April 6, 2026