How to create a guest welcome pack and information folder

Your guest welcome pack is your silent host, answering common questions and offering local tips so your guests can relax and enjoy their stay from the moment they arrive. The best approach is to put all the essential information, like the Wi-Fi code and emergency contacts, right at the front, followed by curated recommendations that will make their trip truly memorable. It’s a simple touch that saves you time and makes your guests feel genuinely cared for.

What to include: The essentials

This is the crucial information every guest will look for. Get this right, and you’ll avoid lots of repetitive questions. Make sure your folder is easy to navigate, with clear headings for each section.

• A personal welcome note: A short, friendly message to welcome your guests.
• Wi-Fi details: The network name (SSID) and password, displayed clearly at the very front.
• Contact information: Your mobile number for urgent issues, plus numbers for local emergency services (doctor, dentist, vet if you’re pet-friendly).
• Key timings: A clear schedule for breakfast, check-out, and any other relevant times.
• Appliance instructions: Simple, step-by-step guides for using the TV remote, shower, coffee machine, or heating controls.
• House rules: A polite summary of your key policies on things like smoking, pets, or noise.

Going the extra mile: Making your pack special

Once you’ve covered the basics, you can add thoughtful extras that show off your local knowledge and enhance the guest experience. This is your chance to really shine and help guests discover the best of the area.

• Food and drink recommendations: A list of your favourite local pubs, cafes, and restaurants. Add a personal comment for each, like "The King's Head does the best Sunday roast" or "Perfect for a quiet coffee and cake."
• Local attractions and activities: Include maps, walking or cycling routes, and leaflets for nearby attractions. Group them by type (e.g., Family Fun, Historic Sites, Country Walks).
• Transport information: A list of reliable local taxi firms and basic bus or train timetables.
• The story of your place: A short paragraph about the history of the property or why you started your business can add a lovely, personal touch.

Tips for a professional finish

A well-presented folder shows care and attention to detail. It doesn’t need to be expensive, just neat and easy to read.

1. Choose a durable folder: A simple ring binder or display book works perfectly.
2. Use plastic sleeves: Pop each sheet into a plastic sleeve to protect it from spills and sticky fingers, making it easy to wipe clean.
3. Keep it clean and on-brand: Use your business logo or colours if you have them, but the most important thing is to use a clear, readable font.
4. Update it regularly: Check your recommendations every few months to make sure businesses haven’t closed or changed their opening times.