How to submit your work to photography blogs and publications

The most effective way to get published is to target publications that perfectly match your photography style and to follow their specific submission guidelines without exception. A feature on a popular blog or in a magazine acts as a powerful third-party endorsement, boosting your SEO through backlinks and providing high-quality content you can share on your own social media channels.

1. Research your target publications

Not every blog is a good fit for every shoot. Spend time identifying where your ideal clients look for inspiration. If you are a wedding photographer, look at UK-based giants like Rock My Wedding, Love My Dress, or Whimsical Wonderland Weddings. For portrait or commercial work, look for niche digital magazines or industry-specific blogs. Create a shortlist of 5-10 publications that align with your aesthetic.

2. Understand the 'Exclusivity' rule

Before you send your photos everywhere at once, check the publication's policy on exclusivity. Many high-end blogs and magazines will only feature a story if it has not been published elsewhere (including on your own blog or other publications). If you have a particularly stunning shoot, pitch it to your 'dream' publication first and wait for a response before moving down your list.

3. Curate a narrative, not just a gallery

Editors receive hundreds of submissions. To stand out, you need to provide a story. Include a brief, engaging summary of the shoot, highlighting unique details, the location, or the emotion of the day. For wedding submissions, editors often require a list of all suppliers involved (florists, venues, stylists) as this increases the reach of the post when everyone shares it.

4. Technical preparation

Most publications use submission platforms like Two Bright Lights or their own bespoke website forms. Ensure your images meet their technical requirements, which usually involve:

• File Size: Usually around 1000-2000 pixels on the longest edge.
• Watermarks: Most editors strictly forbid watermarked images.
• Quantity: Typically 30-60 of the very best, cohesive images that tell the full story.

5. Write a compelling pitch

When you contact the editor, be professional and personal. Explain why you think this specific shoot is a great fit for their readers. Mention a specific detail you think they will love. Once submitted, be patient; it can take several weeks to hear back. If they accept, they will usually provide a 'badge' for your website and a scheduled date for the feature.

Tip: Always credit the other suppliers involved in the shoot. Not only is it good etiquette, but it also builds your network within the industry and encourages them to share your work too.